How marketers stay aheadWatch · Read · Ship · Compound

Built for marketing teams that need to be immersed in their market every day.

AI is recommending products to your buyers right now. Know what your rivals just published. Know which buyer you're losing and to whom. Know what proof to build and in what format. Then ship the weekly plan that strengthens your position, every week, not every quarter.

The problem we set out to solve

Marketers find out months too late.

AI is recommending products to your buyers every day, naming some, skipping others, quietly handing the shortlist to a rival. Most marketers learn about the shift through dropped pipeline, not through real-time visibility. The three steps below are how the workstation closes that gap: stay immersed, know what proof to build, ship the weekly plan.

Act 01 · Stay immersedSignal Desk

See what your rivals just published, every morning.

Knowing where AI is naming you, skipping you, or pointing buyers to a rival is the foundation. Without that read, every other decision is guessing.

The Signal Desk is the daily intelligence layer that surfaces rival movements, listicle drops, alternatives surfacing, and citation share shifts across ChatGPT, Gemini, Claude, Perplexity, and Grok. Daily trend and signal gathering on top of the deep structured baseline — so you catch the move while there's still time to respond, not after it lands in pipeline.

What shipped
Signal Desk
Act 01
  1. 01Daily trend and signal gathering across all 5 major AI assistants
  2. 02Rival rank changes by buyer context, in plain language
  3. 03Listicle and comparison page drops, the day they land
  4. 04New alternatives surfacing, leading indicators, not lagging
  5. 05Cross-model spread that catches fragile positioning
Act 02 · Know what to buildProduct Position scoring

Find the gap. Name the buyer. Build the right proof.

Seeing you're missing isn't a brief. You need to know which buyer you're losing, to which rival, and what proof would change the model's answer.

Product Position scoring reads how AI models actually place your brand for the buyers that matter, by use case, by region, by model. The output names the gap: which evaluation guide, which comparison page, which case study, which proof artifact would win the buyer back. You stop publishing on instinct and start publishing on signal.

What shipped
Product Position scoring
Act 02
  1. 01Buyer-by-buyer reads, win some, lose others, no averaging
  2. 02Rival comparison per buyer context
  3. 03The proof artifact that would close each gap, named
  4. 04Format guidance: comparison page, evaluation guide, benchmark, case study
  5. 05Category-fit read that catches positioning errors at the source
Act 03 · Ship the weekly planAEO Strategic Plans

Close the gap. Defend leadership. Amplify what's winning.

Diagnosis is useless without a plan you can ship every week. The work has to come out as concrete moves — 3–5 strategic plans and 30+ action items — close one gap, defend one strength, amplify one winning signal, every week.

AEO Strategic Plans turn what just changed into next week's publishing list. The weakest position to fix. The strongest position to defend. The brand signal AI just started picking up, push it harder. 3–5 strategic plans per week, ranked by leverage, named owners, ready to ship.

What shipped
AEO Strategic Plans
Act 03
  1. 013–5 strategic plans per week, ranked by leverage
  2. 02Gap to close, named artifact, named buyer
  3. 03Strength to defend, what to refresh, amplify, update
  4. 04Signal to amplify, the asset AI is starting to pick up
  5. 05Built-in carry-over so nothing falls through
The marketer's weekly loop

Stay on top of new trends. Build the right proof. Ship every week.

Watch what your rivals just published. Read which buyers you're losing. Close the gaps, defend leadership, and amplify what's winning — every week, not every quarter.

Step 01
Watch

Daily Signal Desk reads catch what just changed in your market.

Step 02
Read

Product Position shows which buyers you're losing and to whom.

Step 03
Ship

The Strategic AEO Plan delivers 3–5 strategic plans and 30+ action items to ship this week.

Step 04↻ Loop
Compound

Next week's Signal Desk reads the impact and the loop starts again.

Be immersed. Be ahead.

Stay on top of rivals. Build the right proof. Strengthen your position every week.