What feeds the Trends Desk?
Trends Desk reads the evidence that can move your AI-answer position: the work your team ships, the signals your brand earns in the market, what rivals publish, and the analysts or experts shaping the category. It keeps the items that matter to your market and turns them into the trends your plan should act on.
The Trends Desk tracks the weekly changes that can move your brand's position in AI answers. Its job is not to surface every mention. Its job is to find the proof, rival moves, and market shifts that can change what an AI model says about you.
Four sources feed the desk. First, the work your team is shipping to improve AI-answer position. Second, your brand's market signals — launches, founder posts, PR, customer wins, and category framing. Third, your rivals — what they publish, what gets repeated about them, and the language they earn inside answers. Fourth, analysts and experts shaping the category.
Each item is checked for strength and fit. Only the signals that matter to your market and rivals reach the Library. Every accepted signal is tied to the trend it supports, so the read is not a feed of items — it is the weekly set of trends moving your AI-answer position and the evidence behind each one.
- Trends are the change to watch. Signals are the proof behind the change.
- The desk reads your work, your brand signals, rival moves, and category experts
- Only fresh, relevant, source-backed signals reach the Library
- The weekly output is a set of trends strong enough to shape the next Strategic AEO Plan
- Trends Desk + Position scoring + Strategic AEO Plan close the Read · Build · Strengthen · Compound loop
Try the pilot for a week
$500 · 24 hours · founder-configured · fixed price · no subscription. Capped at the first 15 pilots.